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    Union for Reform Judaism

    Blue Cup Oneg Shabbat
    August 26, 2009
    Community | Shabbat (11 comments)

    By JanetheWriter
    For as long as I can remember, I've been hearing the same "blue cup announcement" during Shabbat services from the bema of my home congregation, Temple Emanu-El in Edison, New Jersey:  "If you're new to the temple, please use a blue cup for your beverage during the oneg Shabbat so that we can identify you and welcome you personally to the congregation."  I'd always presumed that visitors and new members heeded this request when choosing their cups, but beyond acknowledging it as a creative idea, I'd never given it too much thought. 

    Last Friday night, I attended services--as I have for much of the summer--at a large congregation in New York City where I've been a member for about four months.  Upon entering the building, I was greeted by the darshei shalom just outside the sanctuary and, in fact, chatted with one I happen to know from my work at the Union. On this particular night I was alone which--even though I've cast aside any illusions that I'll meet my bashert in a synagogue--was just fine with me.  Once seated inside, I was perfectly content to relax, unwind and concentrate on letting go of the past week.  (As I understand things, that's just what God had in mind when God created Shabbat.)

    As always, I enjoyed the service, the rabbi's remarks, the music, and the sense of community, even in the large sanctuary where I recognized only one person--another solo attendee, a woman I've met on several previous occasions who has children and grandchildren who live out of town.  And, indeed, on the way out of the sanctuary, we wished each other a Shabbat shalom and chatted briefly.  She was not staying for the oneg Shabbat so as I headed into the social hall, she headed out of the synagogue onto the street. 

    Once in the oneg Shabbat, I poured myself some juice and, scanning the room for a familiar face or two, saw only clusters of congregants socializing with others they already knew.  Standing alone amid strangers, the sense of community I'd felt earlier in the evening evaporated and my wallflower tendencies kicked in.  So, I spent a few minutes perusing the off-to-the-side table of program and activity flyers before I slipped out and headed home. 

    What I wouldn't have given for a blue cup at that oneg Shabbat...

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    Comments

    Larry Kaufman said:

    I've never encountered the "blue cup" or its equivalent -- and what you left out of your story is whether or not it worked, whether old-timers looked for the blue cups and welcomed the newcomers. The more frequent approach to creating a welcoming atmosphere is to give the board members, or the membership committee stalwarts, badges, or white carnations -- and then put the burden on the newcomers to introduce themselves to the thusly identified.

    When I was a twenty-something single, living in a city many miles from where I had been raised and where my family lived, and saying kaddish for my father, I went virtually every Shabbat for the eleven months to the same synagogue -- and in those eleven months, I was wished a Shabbat Shalom every week by the rabbi and by the rebbetzin, and never once by anybody else.

    Later, when I became active in the temple that was my "spiritual home" for some three decades, the message from the rabbi to the Board members was that our most important role was not to quibble over line items in the budget, but to "work the room" at the oneg Shabbat, introducing ourselves to strangers and also introducing them to others in the congregation. The rabbi, by the way, practiced what he preached in welcoming strangers, and in creating shidduchim (matches) between old-timers and visitors.

    As an unexpected "fringe benefit" of this practice, I entered a conversation with a newcomer, who turned out to have grown up in the same small town in Iowa as my wife -- and it turned out that this woman's sister and my wife had been close friends in their early teens, until both moved away from the town where they had grown up. My "random act of welcome" led to a reunion after 35 years between Barbara and Lorraine, and a rekindling of their old friendship.

    Unfortunately, Jane's experience of isolation is relatively typical of what happens at our onegei Shabbat. Our synagogues establish committees and task forces and develop ads and brochures and web sites all in pursuit of membership recruitment -- but neglect the most potent tool for getting and keeping members -- making people feel welcome and part of the community.

    This is the time of year when our congregations are visited by "shoppers." Whatever your version of the blue cup, the way to turn those shoppers into buyers is to greet them and make them feel welcome.

    Thanks, Jane, for giving me my soap-box.

    JanetheWriter said:

    Larry,

    As always, you are quite welcome!

    Yes, the blue cups seem to do the trick -- and, unlike the carnation or name badge, take the onus of making an introduction off the newcomers and put it on the established members and clergy.

    "MK Evans" said:

    And all of this is much easier said than done.

    I've been to services at about 50 URJ congregations. They all claim to be warm and welcoming, but few really seem to be.

    Okay, I'm a loner and would never go anywhere and start shaking hands and slapping backs. I need to be drawn out, sincerely and slowly. But when I belong to a congregation, I show up for services every Friday night. This is all very important to me. Only in the smallest congregation - where everyone had to know everyone else - did I ever feel really, immediately, warmly welcomed.

    The mid-size, Midwestern congregation I just left was probably among the most upbeat, fun and dynamic in all Reform Judaism. The "Shalom Squad" would greet folks at the door and answer questions, but the major effort really had to be on the part of the visitor.

    I just moved back to the area I consider home and have re-joined my old congregation, in fact the ninth-oldest in the USA. It is majestic and lovely, steeped in history...and steeped in snobbery and older demographics. And they say the same thing: "We are a warm, welcoming, blah, blah, blah."

    They do the usher at the door thing. They want to know who visitors are, announce the names during the service, and folks are encouraged to [somehow] find and greet them at the oneg.

    The reality seems to be, though, that the only people who talk to each other are members of the board, "machers" (VIPs), and people who have been there for eons. And that's probably why those are the only people who show up every Friday.

    There's got to be an answer, a "science" to this. A friendly, aggressively, non-threateningly way to reach out to people. Maybe it's a blue cup or maybe - forgive me here - we need to form a committee at the highest levels, with rabbis and leaders and mental health professionals and the oft-forgotten just regular folks, too.

    Until this and the real friendliness starts happening, we're hurting ourselves, walkin' lots of "business" - and lots of Tikkun Olam - right out the door.

    Ben Goldstein said:

    After having been a board member for many years and two stints as membership chairperson, I always made it my business to introduce myself to a face that I did not recognize. I am now at a new congregation and always introduce myself to a new face. Sometimes it is someone from the congregation that I have not met, and sometimes it is someone who has not been there before. I believe that all members of a congregation are members of the membership committee. Once you introduce yourself, that person now knows you.

    As in Anitevka, soon we'll be a stranger in a strange new place, looking for an old familiar face.

    Steven Howard - Temple Emanu-El, Atlanta said:

    I've a good friend - a Catholic Deacon - who has invited me to Mass, and who's attened Shabbat Services. His congregation formally turns to one another and extends their hands and introduce themselves as a sign of peace. Why not introduce that custom into our services - and ask worshippers, visitors, and guests to re-connect and share something about themselves and the upcoming week at the Oneg? It's everyone's responsibility to welcome and engage guests - we're all ambassadors.

    Jacob said:

    I have been working up the courage to attend Friday services at my local shul. I am converting and have already taken an intro class there. When I finally went I approached the cantor prior to the service and made my presence known. We talked for a bit, he let me pick out the service from "Gates or Prayer".

    The service only had maybe 15 people since it is still summertime and few families and students are in town this week. The cantor asked me to hold part of the Torah as he unrolled it to the beginning for Rosh Hashana and he showed me where he would begin that service. He then asked me to cover it and place it in the Ark.

    Needless to say that I was terrified of ripping it or dropping it, but I was very grateful for the experience! Afterwards I stayed for Oneg Shabbat and talked to many people who were both born Jews and Jews by choice. One reccomended a book, another a place for my colleges Hillel to meet.

    I look forward to going regularly. Oh- The cantor suggested that everyone avoid shaking hands this fall due to the H1N1 flu outbreak. Our area has had several people who have fallen ill. He comically suggested using a fist bump like Howie Mandel does on Deal or No Deal!

    Jo Carroll said:

    I've been at congregations who used the blue cup, but it didn't seem to work. It's not what you hold in your hand but what you hold in your heart. I've recently joined a small congregation in the South, with no blue cups on the table, but was warmly greeted by everyone. And the handshake doesn't do it either, it's the talking. Both old and new have to give something to the conversation, something of themselves.

    Debbie Carr - Temple Beth Am, Jupiter, FL said:

    I sometimes have the honor of leading lay Shabbat services. Remember the video game Pong? That's how I look before services on the bima, grabbing last minute items, going over music with the accompanist, or searching for the challah. There is no time to say hello to friends. So, after the welcoming speech and introductions, I often ask each person to take a minute to wish Shabbat Shalom to those sitting around them, and to welcome our visitors. I then come down from the bima, say "good Shabbos" to my friends, and extend a quick handshake and welcome to the unfamiliar faces. Each time I return to the bima, it's a challenge to regain control of services. However, I'm actually pleased that the conversations are still ongoing, and that the visitors are usually talking and smiling. I always hope this short exchange with friends and visitors continues at the oneg.

    I, too, have been the stranger while shul-shopping. I stood in a corner...alone...just me and my Diet Coke. As a member of my Temple for over 13 years, I still remember my first visit when a couple of Board members talked to me, and then greeted me like an old friend on my second visit ("How's your Mom?"). I agree with those who place the burden on Board members and clergy to approach visitors. It is a strict rule we have established, it is pounded into the heads of new Board members during initiation hazing, and it appears successful - our membership continues to grow.

    Bernard Yablin(MD) said:

    I belong(8YRS) to a large congregation(TBK-Rochester,NY)I am wheelchair bound and I am always greeted by one Of our Rabbis or other seniors or Bar/Bat Mitzvah families on Shabbat.TBK is also a Shabbat welcoming presence for local Jewish members of group homes.

    S. Reynolds said:

    I really like the idea of the blue cup. First the color is special. and it let's visitors see who other visitors are and this will help them relax. Also, I feel strongly that the temple members need to make an effort to make everyone fell welcome. I don't usually have a problem meeting new people but there have been times I was shut out of conversations. No I never went back. Why would a person go where they do not feel wanted or accepted? The are 3 reform Temples in my area and people have a choice where to go. And they go where they are welcomed. We are a community, not a clique. And we need to remember that.

    Judy Sopher said:

    Your story struck me as I had a similar experience at a reform temple in NM. I was there as I was considering joining and stayed for the Oneg. The service was warm. But at the Oneg, people were standing in small groups and no one spoke to me or invited me to join in their discussions.

    I left and never joined. Since then we have moved and the reform temple I now belong to is just wonderful. I really do feel a part of this community.

    Judy

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